Did you know that well-organized blogs experience 18% lower bounce rates on average? I’ve spent years helping content creators streamline their blogs, and I can tell you that proper category organization is the foundation of a successful content strategy. Whether you’re starting a new blog or revamping an existing one, this guide will walk you through everything you need to know about creating an intuitive category structure that both readers and search engines will love! Understanding the Importance of Blog Categories I’ll never forget the day I realized how crucial blog categories really are. I was reviewing analytics for a client’s website when something caught my eye – visitors were…